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There’s a specific kind of existential clarity that only hits you when you’re standing in a Costco freezer aisle at 11:07 a.m. on a Saturday, questioning whether you really need a 64-pack of string cheese, even though you haven’t eaten string cheese since Obama was in office. You look around and realize: everyone here is doing the same math. Everyone’s pretending this is normal. That bulk toilet paper is a rational choice. That the $1.50 hot dog is the last bastion of economic stability. That this—this warehouse, this smell of rotisserie chicken and synthetic flannel—isn’t just retail. It’s a worldview.
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